For beauty salons
Keep salon clients coming back every 4–6 weeks.
The paper card you handed over in January is gone by the spring colour. Easy Loyalty puts a branded pass in Apple Wallet or Google Wallet, credits cashback on the bill — or a stamp per visit — and can remind them when a slot opens.
7-day free trial · No customer app
Slot opened
nowA 2pm colour slot just opened tomorrow — book to grab it.
Beauty & Beyond
Apple Wallet · Google Wallet
Cashback
5%
Available
$11.20
- Typical cycle
- 4–6 wks
- Who scans
- Front desk
- Setup
- 10 min
The salon rhythm
Your best clients disappear for one cycle too many.
Salon businesses live on rebooking. A client who stretches 6 weeks to 10 is not angry — they just were not reminded, and another chair was closer to home.
- 01
Paper loyalty cards vanish between appointments that are a month apart.
- 02
Retail at the desk is easier when the pass already shows a cashback balance they can put toward product.
- 03
A last-minute cancellation is wasted unless you can tap the people who already know you.
Practical plays
Three salon plays that fit between clients.
Front desk runs this. Not a marketing team.
Play 01
If tickets vary (colour vs blow-dry), cashback is fairer. If you want '10 visits, one free treatment', use stamps. Either way the stylist or receptionist scans at checkout.
“I scan while they're paying. The new balance is on the phone before they book the next one.”
Loyalty is part of taking payment, not a second conversation.
Play 02
When a colour slot opens, send one line. The inactivity automation covers clients who are overdue without you hunting the book.
“A 2pm colour slot just opened tomorrow — grab it if you still need a date.”
Holes in the column get a chance before they stay empty.
Play 03
Cashback from a treatment can be spent on product at the next visit. The pass is the reminder that they have something to use.
“She had $8 sitting there. That's the mask she always 'thinks about'.”
Desk retail has a number attached, not a speech.
How a salon goes live
Same afternoon, between appointments.
- 01
Name the salon and the offer
Logo, colours, 5% cashback or 8 stamps = a free blow-dry. Ten minutes if you have the logo on your phone.
- 02
QR at reception
Clients scan while they wait or after they pay. Email code, add pass. You can still honour old paper.
- 03
Scan on the way out
Phone or tablet camera. Amount for cashback, or a stamp. No till integration required.
- 04
Turn on the 5-week nudge
Inactivity around 35–42 days matches a typical cut-and-colour cycle. Optional birthday if you already ask.
Pricing
Simple, Transparent Pricing
One Pro plan per salon location. Unlimited clients. No per-appointment fee.
Just $32.5/month billed annually
Everything included:
- Unlimited members
- Apple & Google Wallet support
- Cashback or stamp cards
- Analytics dashboard
- QR code generation
- Email support
- Custom branding
- Push notifications
7-day free trial
Questions
Questions from salon owners.
Unique to this use case, plus the product basics.
Programs are per location (business). Multiple chairs in one salon share a pass. If you run a second site, that location gets its own pass, QR, and subscription.
Related use cases
Give the next colour client a pass, not a card.
Live this afternoon. 7-day free trial. Keep honouring paper until it runs out.
Free for 7 days · Cancel anytime