# Boutique VIP that lives next to their credit cards. > Shoppers already have a phone out at the till. Easy Loyalty turns that into a branded pass: cashback on the purchase, a balance they can spend next season, and a lock-screen line when the new collection lands. Source: https://easyloyalty.app/use-cases/retail **Retail loyalty program** — A boutique VIP card that lives in Apple Wallet or Google Wallet. Cashback on every purchase, lock-screen notes for new arrivals, no plastic to forget between seasons. ## A plastic VIP card is never in the wallet when it matters. Boutique visits are weeks or months apart. The card you issued in March is not in April's bag. Email about new arrivals competes with every other brand they bought once. - Plastic membership cards lose to the phone at checkout — unless the membership is on the phone. - Spend varies from a gift to a full look. Stamps flatten that; cashback does not. - A members' evening only works if you can reach people who already opted in. ## Make the next visit feel like theirs. The till already has a phone. That is enough hardware. ### Play 1: Cashback that survives the off-season 4–6% on a $120 ticket is $4.80–$7.20 waiting when they come back for the next drop. The pass still shows it in November. > Till: “She saw $22 sitting there and tried the jacket she had been circling.” Last season's spend funds this season's yes. ### Play 2: New-arrival lock screen One line when the collection is actually on the floor. Not a weekly newsletter. > Lock screen: “The autumn collection just landed — your cashback balance is waiting.” The people who already shop with you hear it first. ### Play 3: Members' evening without a CRM project Broadcast to pass holders: Thursday 6–8, cashback doubled. They already have the card on the phone they will bring. > Owner: “We used to print invites. Now it's a sentence.” The evening is for people who opted in, not a bought list. ## Before this weekend's trade. 1. **Brand the VIP pass** — Logo, colours that match the interior, cashback rate. Optional strip image. 2. **QR at the till** — After a purchase they liked. Email code, add pass. Honour leftover plastic if you must. 3. **Scan the ticket** — Enter the amount. The balance updates before the bag is handed over. 4. **Message when you have news** — Drops, evenings, inactivity at ~60 days. Birthday if you ask. ## FAQ ### Can I run this across two shops? Each location has its own pass and subscription. An owner can switch locations in the dashboard. Balances do not currently pool across shops. ### What about gift cards? You can include gift-card sales in the amount you enter, or exclude them — house rule. Easy Loyalty does not issue third-party gift cards. ### Will this look cheap next to our packaging? It is a signed Apple Wallet / Google Wallet pass with your logo and colours, sitting next to their bank cards. That is a higher-status object than a hole-punched rectangle. ### Do my customers need to download an app? No — that's the whole point. Your loyalty pass goes straight into Apple Wallet or Google Wallet. Customers scan a QR code, tap "Add to Wallet," and they're done. Zero friction. ### How do customers earn rewards? Pick the model that fits your business. Cashback: set a percentage (e.g. 10%) and every purchase adds that much to the customer's wallet balance to spend next time. Stamps: one stamp per visit, and a full card (you choose how many) unlocks a reward like a free coffee. Either way it's recorded with a scan and shows on the pass instantly. ### Does it work on Android too? Yes! We fully support Google Wallet alongside Apple Wallet. Android users scan the same QR code and add the pass to Google Wallet — same seamless experience on both platforms. ### How long does it take to set up? About 30 seconds. Sign up, enter your business details, choose cashback or stamps, and your QR code is ready to print. No technical knowledge required. ## Related - [https://easyloyalty.app/use-cases/cashback](https://easyloyalty.app/use-cases/cashback) - [https://easyloyalty.app/use-cases/apple-wallet-loyalty](https://easyloyalty.app/use-cases/apple-wallet-loyalty) - [https://easyloyalty.app/use-cases/lock-screen-offers](https://easyloyalty.app/use-cases/lock-screen-offers) - [https://easyloyalty.app/use-cases/beauty-salons](https://easyloyalty.app/use-cases/beauty-salons)