# Apple Wallet loyalty cards for retail stores

> Retail stores: premium loyalty without the app cost. Apple Wallet passes for VIP rewards — customers love it.

Source: https://easyloyalty.app/apple-wallet-loyalty-cards-for-retail-stores

## Summary

Easy Loyalty moves the loyalty card into Apple Wallet or Google Wallet and lets retail stores run it as a digital stamp card (one stamp per visit, a full card unlocks a reward) or as cashback (a percentage of every purchase lands on the pass instantly). No customer app; your cashier scans the pass at the counter.

## Why retail stores switch from paper

For retail stores, shoppers are already juggling bags and a phone at the till; a paper card is one thing too many. A wallet pass is always on the phone, updates itself, and every scan is recorded.

## Worked cashback example

A regular spends about $70 per visit and comes in 1 time a month. At 5% cashback:

- Earned per visit: $3.50
- Earned per year: $42
- Annual revenue the program protects: $840

Typical purchases: everyday essentials, a seasonal purchase, a gift card for someone else.

## Example lock-screen message

**Members' evening** — Thursday 6–8pm: cashback doubled for pass holders. Bring a friend.

## How to launch

1. Sign up and start the 14-day free trial — no credit card required.
2. Add your retail name and logo, then choose stamps (e.g. 10 = a free item) or cashback (e.g. 5%).
3. Design the Apple Wallet and Google Wallet passes with the live preview.
4. Print the QR code for the counter, or share the sign-up link.
5. At checkout, your cashier scans the pass; cashback or stamps are credited instantly.
6. Optional: send lock-screen messages or enable automations (win-back, birthday, reward ready).

## FAQ

### Why do retail stores lose so many paper loyalty cards?

Because shoppers are already juggling bags and a phone at the till; a paper card is one thing too many. A digital pass lives on the phone customers already carry, so the card is there every single time — including the visit where they'd have been one stamp away.

### What if a customer doesn't want to use a wallet app?

Every customer also gets a personal QR code on their account page. They can show that at the counter instead — it scans exactly like the wallet pass, so nobody is excluded.

### How long does switching from paper take?

Most retail stores are live the same day: sign up, upload a logo, set a cashback rate, print the QR code for the counter. Existing paper cards can be honoured until they run out while new customers go straight to digital.

### Do my retail store customers need to download an app?

No. Apple Wallet and Google Wallet are already on every iPhone and Android phone. Customers open your link or scan a QR code, tap “Add”, and the pass sits next to their bank cards. Nothing to install, nothing to remember.

### Stamps or cashback — which should I choose?

Both are built in; you pick per location. A stamp card (e.g. 10 stamps = a free item) is simple and works when every visit is worth about the same. Cashback — many retail stores start around 5% — scales with spend: when your cashier records a $70 purchase, $3.50 lands on the pass to spend next time. You can switch later without reissuing passes.